Technology is at the heights of its power and evolution as of right now, and some people believe that there is still room to grow. This has truly changed how businesses conduct themselves and how they interact with social media, website design, and digital marketing. Most businesses that are wise will hire a marketing company that is talented and modernized.

According to a report from SalesForce Marketing Cloud, 83% of customers love or like when a business responds to them on social media. For most businesses, it is hard to create a sector of a business that works just specifically with social media. However, hiring an experienced marketing company will help you launch your businesses into the sphere of technology.

Social Media Is A Strong Marketing Tool

Almost all of the B2B marketers use the social media platform LinkedIn as part of their content strategy. Social media is such a strong platform to utilize when it comes to digital marketing and web design services. According to Animoto’s The State of Social Video 2017 report, 64% of consumers said they made a purchase after watching a marketing video on Facebook in the last month.

According to the Pew Research Center, 72% of adult internet users use Facebook. So this is a strong platform to tap into. According to the Social Media Marketing Industry Report, nearly two-thirds of marketers cited Facebook as the most important social platform. However, social media is just the starting point in terms of what a marketing company can do for a business.

Search Engine Optimization Is A Growing Trend

Search engine optimization, or SEO for short, is essentially a way for businesses to utilize search engines to promote their products and catch the attention of consumers. Google receives over 100 billion searches each month. So it is wise to get help from a marketing company or SEO company to get into the business of SEO work!

Approximately 53% of marketers cite blog content creation as their number one inbound marketing priority. According to the 2017/18 Global Digital Outlook Study, 43% of marketers worldwide are increasing their investment in digital marketing. Nearly 50% are currently spending half or more of their entire marketing budget on digital. SEO is here and it is one of the strongest marketing trends in the world.

Approximately 70% of the links search users click on are organic. SEO leads have a 14.6% close rate, while outbound leads, such as direct mail or print advertising, have a 1.7% close rate. Just about 75% of SEO occurs off-page and 25% occurs on-page. These are all facts that only a talented and experienced marketing company can handle. So do not hesitate to utilize their services to your advantage.

Companies that publish 16 or more blog posts per month receive nearly 3.5 times more traffic than companies that publish zero to four monthly posts. Businesses that have a strong keyword in the business name rank 1.5 spots higher than if there is no keyword in the name. A July 2015 study by Moz and BuzzSumo found that long-form content of over 1,000 words consistently receives more shares and links than shorter form content.

In Conclusion

Every single year there are businesses that wisely turn to the aid of a marketing company to enhance the internet presence of their company and products. If you are someone debating getting help from a website design company or any of these types of companies, do not wait any longer. These types of trends could change over the course of a year and it is quite helpful to get aid from those who are experts!
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