Do you have a digital marketing plan? While nearly half of all companies say they use digital marketing tools, most have not actually worked out a plan for it. Despite this, businesses plan to spend more and more on digital ads and marketing campaigns. In 2014, companies with ad budgets spent about a quarter of their budgets on digital ads. That is expected to increase by about 50% within the next five years. That is how important companies see digital marketing. American marketing companies expect that they will spend almost $24 billion on their online display advertising. Nearly 60% of all chief marketing officers think this is an important part of their strategies. If you are working with ad agencies on your digital marketing plans, here are some tips to make it more successful.

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There are a lot of things that seem like they would be or just plain are intimidating in life, such asking your girlfriend’s father for her hand in marriage, asking out that cute guy you’ve been eying for months, walking into your boss’s office and asking for that raise you know that you deserve, and telling your stepmom you guys can’t make it over for the holidays this year, are common examples of some of the intimidating things that life can throw your way. But perhaps the most intimidating thing of all is spreading your little wings and following your dream of opening up a business of all your own.

Small businesses are anything but small. In fact, they’re becoming big business and are some of fastest growing ventures in the United States in beyond. Entrepreneurship is truly at an all time high, with