When it comes to the hotel industry – even in regards to hotel chains and bigger and more prosperous hotels – loyalty is an important component. Trends in hospitality technology can be hugely beneficial for this, as it can help to measure and track customer service trends. Keeping an eye on trends in hospitality technology can also help you to be more considerate and aware of how to best utilize customer service. Because when it comes down to it, customer loyalty is hugely dependent on customer service and the quality of it that is provided.
With traveling common all throughout the United States – as many as seventy five percent currently have plans for at least one weekend vacation over the next winter, and many have more loose plans in place for other trips – monitoring trends in hospitality technology has become more crucial than ever before. Having up to date hotel technology and hotel software as part of your hotel property management system is crucial, as it helps to prevent mistakes from being made. Mistakes can include overbooking, lost reservations, and other such concerns.
Now, in today’s technological age where technology has become hugely prevalent and important and a daily part of almost all of our lives, hotels often have a considerable online presence. Customers now have the ability to post about their hotel experiences online, from the quality of the room to the extra perks that they received as part of their stay. This can be hugely beneficial to hotels who are on top of trends in hotel technology, as they are likely to provide their guests with an overwhelmingly positive experience.
However, for hotels that are not up to date and implementing the most recent trends in hospitality technology, this can be problematic and it is more likely that they will receive more mostly negative reviews. And these negative reviews can have an impact on the overall prosperity of the hotel. When a prospective hotel guest looks at reviews online, they are considering customer service experience, pictures, and recommendations that they may have received from friends. All together, these factors help them to make their final hotel booking decision. With as many as seventy five percent of travelers planning to make a return trip to a destination of their choice at some point, giving your customers a hugely positive and even luxurious experience is important to the prosperity of your hotel or hotel chain, even.
Staying up to date in implementing the most recent trends in hospitality technology can also be hugely beneficial for helping the hotel that you work in and support to run as smoothly as possible. It is important for hotels to run smoothly, as the unexpected often occurs and must be dealt with succinctly and with ease. Take rates of no shows. No hotel wants a no show, but as many as ten percent of all planned on hotel guests are no shows. The hotel must know how to deal with this, reassigning the rooms to other guests as rapidly as possible to prevent the loss of money.
Going and staying at a hotel can be a simply wonderful experience, one that past guests remember fondly for years to come. But unfortunately not every guest will have an overwhelmingly positive experience at every hotel that they stay at, which can lead to negative reviews on online and widely seen platforms, thus leading to a dip in hotel prosperity for the reviewed hotel. Being up to date in trends in hospitality technology can help with, letting the hotel provide the best and most effective customer service possible for its guests.